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Optimizing the Customer Experience Requires Dedication
In my research area, a lot is said and written these days about optimizing the customer experience. Some say it is done by improving key performance metrics such as customer satisfaction (CSAT), net...
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Confirmit Provides Customer Insights through Surveys
Ventana Research believes that to provide excellent customer experiences it is necessary to understand what customers want and their likely behaviors, and one direct way to achieve this is by...
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Confirmit Moves to Voice of Customer and Feedback Management
Confirmit is one of the leading vendors of market research services. It has a full range of products that support every step of the market research cycle. Its software lets users create surveys that...
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Confirmit and Voice of the Customer Software
The last time I was briefed by Confirmit it had just acquired CustomerSat and, in addition to undergoing a number of internal developments, was transitioning from supporting market research, customer...
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